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How to build a personal brand: an action plan
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Цей онлайн-курс
Деталі
1г 13хв
1 CE Credits
Англійська
Доступ до запису на період Premium
Програма уроку
– Stages of personal brand formation:
- to build and discover
- engage and scale
- convert and succeed.
– The "golden circle" concept: what, how and why?
– Personal brand development: how patients find a doctor
– 5 advantages of strong personal branding
– Social networks and content marketing
– SWOT analysis: methodology and advantages
– Rule 20/80
– Plan of action: from graduating to starting up a clinic
– SMART tasks: principles of expert blogging
– The law of diffusion and innovation
– 10 mistakes when building a personal brand.
Recommended for: Orthodontists, Prosthodontists, Functional dentists, Pediatric dentists, Endodontists, Restorers, Periodontists, Implantologists, Oral and maxillofacial surgeons, Dental technicians, General dentists.
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Маркетинг та управління
Лектори 1
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Організатор
OHI-S
OHI-S is the world's leading educational platform for dentists worldwide!
Our core product is training led by the top global speakers in all branches of dentistry. On our platform, you will find courses covering every dental specialty. We offer a comprehensive range of educational formats: congresses, seminars, hands-on workshops, and online courses.
We provide education in 7 languages: English, Spanish, Portuguese, German, French, Ukrainian, Russian.
Our offline projects take place in the most picturesque locations around the world: Kyoto, Florence, Rome, Bologna, Vienna, Berlin, and Prague. Our clients always have a unique opportunity to combine acquiring valuable knowledge with experiencing rich cultural environments.
OHI-S is not just a platform, it’s an entire ecosystem for professionals. Our mobile application, marketplace, and specialized social network connect dentists from all corners of the globe, creating a powerful community for knowledge exchange and collective growth.